Installing  EV chargers can boost your business

The short-term rental market is booming, offering travellers a diverse and convenient lodging experience. But as sustainability becomes an increasing priority for travellers – as also highlighted in the 2024 Sustainability Report by Booking.com – property owners need to adapt to changing preferences. Here at Envirorental, we’re committed to helping you stay ahead of the curve, and that includes embracing the electric vehicle (EV) revolution.

Why EV charging is a must-have for modern STRs

You understand your properties well, so you’re likely aware if there’s an increase in guests arriving by electric vehicles. However, it might be unclear if potential visitors are bypassing your accommodation due to the lack of EV charging stations! A quick search for “vacation rentals with EV charging” on Google, including platforms like Airbnb, will show numerous results, indicating a growing demand from electric vehicle owners. Here are three reasons why every modern STR needs an EV charging station:

1. The steep rise in electric vehicles

The number of EVs on the road is rapidly increasing. According to a recent ZapMap report, electric car registrations in the UK surged by a staggering 41% from 2022 to 2023. This translates to a growing pool of potential guests prioritising eco-friendly travel options. However, “range anxiety” – the fear of running out of battery power before reaching their destination or finding a charging point – remains a significant concern for many EV owners. To assess the need for an EV charger at your property, consider tracking which guests arrive in electric vehicles during pre-check-in interactions.

2. The benefits of installing an EV charging station

By offering convenient on-site charging facilities at your STR, you’ll address a major concern for this rapidly expanding market segment. Imagine the peace of mind you’ll be providing – guests can relax and enjoy their stay, knowing their vehicle is charged and ready for them in the morning. Listing some key benefits:

• Attract eco-conscious travellers

Stand out in the market by catering to environmentally-conscious guests actively seeking sustainable lodging options.

• Rank higher in Google searches for “vacation rentals with EV chargers”

Offering EV charging demonstrates your commitment to sustainability and provides a valuable service that sets you apart. This can lead to increased interest, bookings, and occupancy rates. Travellers are cross-referencing their stay search with charging databases so they can charge overnight with the least inconvenience.

• Differentiate your rental from your local competitors

Your EV charger might be the factor that persuades the travellers to choose you over a competitor. Imagine not providing wifi! It’s a given. Soon the same will be the case with EV chargers.

• Enhance guest satisfaction & loyalty

EV charging provides a convenient amenity that eases guest concerns and improves their overall experience. Happy guests are more likely to leave positive reviews, recommend your rental to others, and return for future stays.

3. The ease of installation

When you decide to install EV charging facilities for your guests, you’ll need to start by assessing the number of chargers required based on anticipated demand. You must also decide between offering fast or standard chargers. There are various styles available, allowing you to select a charger that complements your property’s design. Ideally, the chargers should be located near the property’s electricity meter for easy installation, which involves running an armoured cable from the meter to the charger. Chargers can be mounted on a wall or a standalone pole. If space permits, you might consider constructing a dedicated timber structure with a roof of photovoltaic panels to power the chargers sustainably. Consulting with an EV charging installation expert who has experience with vacation rentals, such as Voltshare in the UK or OK2Charge in the US, is a recommended first step.

Voltshare: for property operators in the UK

At Envirorental, we understand the importance of equipping your STR with the right tools for success. That’s why we recommend considering VoltShare, a leading provider of pay-as-you-go EV charging solutions in the UK, to offer our customers a seamless integration process:

• Expert consultation

VoltShare will work closely with you to assess your property’s needs and recommend the most suitable EV charging solution.

• Set your prices

Control your pricing and monitor usage via our app. Increase the price during peak season, or decrease during quieter periods – the control is in your hands.

• No contracts

They offer a unique pay-as-you-go model with no long-term contracts or subscription fees.

• Ongoing support

Drivers have access to responsive 24/7 technical support in the UK that reflects well on your venue.

“From order to install to customer use, this has been a first class experience. The most important factor for us was how easy it is for the guests to use, and that’s a ten, there are no ongoing fees, and the additional bonus of professional signage is a real bonus. The service from the team at VoltShare and the recommended installer (best to use if you can as that helps with the grant application) was first class. No hesitation in recommending.” – Lorna, Higher Wiscombe Holiday Cottages

OK2Charge: for property operators in the US

Interested in advanced, reliable EV charging automation for your US short-term rentals? Explore the comprehensive services and value provided by OK2Charge:

• Integrated access control

OK2Charge integrates seamlessly with Property Management Systems, ensuring that only authorised guests or residents can use the EV chargers. This helps in managing access and prevents unauthorised use.

• Customisable fee settings

Property operators can set their own fees for the use of EV chargers. This allows them to control the cost directly and potentially create an additional revenue stream.

Ready to power up your rentals?

Adding EV chargers is a great start—it attracts new guests, differentiates your property, brings in additional revenue, and showcases your commitment to sustainability.

But remember, this is just one part of a larger journey. At EnviroRental, we offer a wealth of free sustainability resources specifically for STRs. Our EnviroRental sustainability roadmap, in particular, will guide you through incremental steps to broaden your sustainability efforts according to your resources and timeline. Get started today!